https://online.vitalsource.com/books/9781323322406…Read ‘E

https://online.vitalsource.com/books/9781323322406…Read ‘Excellent Strategic Management Showcased: Priceline.com Inc.’ on page 90 of your course textbook. As you read, pay close attention to Priceline’s strategy, and write a case study describing the following points:  What are Priceline’s internal strengths and weaknesses?  Who are Priceline’s competitors?  Do you see Priceline’s strategy as effective or ineffective? Why? Your case study must be at least one page in length, not including a title and reference page. Outside sources are not a requirement for this case study, but if you choose to use them, they must be cited and referenced according to APA standards.